Two international events taking place on the same weekend confirm the growth of our competitive ecosystem and our community.

The last weekend of November was one of the most intense and significant of the year for Reply Totem: while Milan Games Week & Cartoomics 2025 was taking place in Milan, the Brawl Stars World Finals were being held in Stockholm, the most prestigious stage of Supercell’s esport.

Reply Totem at Milan Games Week 2025

Our presence at Milan Games Week continues to represent a strategic pillar for the brand, a moment of direct connection with fans, partners and stakeholders in the gaming and esports sector.

The results of this edition speak clearly:

• Thousands of visitors and fans engaged at our booth
• Official shop completely sold out
• Co-branded activations and content with our sponsors and partners
• Dedicated watch parties, live activities, meet & greets with pro players and creators
• Strong growth in interactions and impressions on social media throughout the weekend

A special thank you to the partners who made the entire experience possible:
Reply, ASUS ROG, nubia, and SanDisk.

Top 8 at the Brawl Stars World Finals: a result that confirms our consistency

While MGW was in full swing in Milan, our Brawl Stars team was competing on the DreamHack stage in Stockholm, in one of the most competitive editions in the history of the title.

For the fifth consecutive year, Reply Totem closes the World Finals among the best teams in the world, with placements that over the years have ranged between Top 4 and Top 8.

A further significant fact: we are the only organization in the world to have reached at least the Top 8 in each of the last five editions of the Brawl Stars World Finals.

The team, made up of Maru, Maury, Angelboy and coach Drage, advanced through the group stage thanks to victories over Team Heretics and Reject, before falling in the quarterfinals against SK Gaming.

The 2025 edition saw an unprecedented live audience, with hundreds of fans arriving from Italy and abroad to support us, a sign of the strength and participation of our community.

Despite a complex start to the year, our players were able to react, grow, and close the season with a performance of great value.

The double commitment of this special weekend, MGW and World Finals, provides a clear picture of the direction that Reply Totem is building:

• solid presence in the international competitive scene
• an active, engaged and rapidly expanding fanbase
• a growing ecosystem of sponsors and partners
• a content and activation model with strong impact

Our commitment continues: in 2026 we will return with new ideas, new projects and the goal of aiming even higher.

“The MGW and World Finals weekend perfectly represents who we are and who we want to become: an organization capable of competing at the highest level and, at the same time, creating valuable experiences for the community and for our sponsors and partners. 2025 confirms that our ecosystem is solid and ready to grow even further.” – Fabio Cucciari, CEO Reply Totem.